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The CLEAN TECH revolution

jstack6's picture
Submitted by jstack6 on Tue, 10/16/2007 - 17:12.

some info from tree hugger site

We Treehuggers know there’s something big going down. Every week there’s more and more clean technology news and we’re happy to report it. Bigger wind farms, better solar panels, alternative fuels, and ultra efficient architecture are all part of a trend that is making the world a better place.

But while we often focus on how much good these technologies are doing for the world, some folks are focusing on how much money there is to be made.

Ron Pernick and Clint Wilder’s new book “The Clean Tech Revolution” is subtitled “The next big growth and investment opportunity,” and they are very probably right about that. Ten percent of U.S. venture capital money is now going to “clean technology” investments. Everything from solar power, to efficient air conditioners; all signs point to an economic boom on the horizon.

Good for the planet and for the economy? Absolutely.

The key to the book is that it’s not an investment guide, it’s an overview to an emerging and quickly changing sector of the economy. The book starts with a list of must-know acronyms (from GHG to HVAC to NIMBY (greenhouse gasses, heating ventilation and air conditioning, not in my back yard…if you’re wondering)) and then quickly launches into an explanation of what Clean Tech means, what it is, and why it’s booming.

But then the authors settle down and get to business. In ten chapters they hit everything from bio-plastic to water purification, outlining the most promising companies and the biggest “breakthrough opportunities.”

The book is focused on investors, but the appeal is much broader than that. Every chapter is ended with a couple of tips for consumers as well as investors. But the appeal goes beyond that. “Environmental” books are so often about the problems that newcomers and hippies alike can come away either disheartened or frightened. But this book is swollen with solutions.

So whether you just want a nice dose of hope, or an outline of “the next big growth and investment opportunity,” this book is a great buy.

Available at Amazon.com and Powell's

Author:

Ron Pernick and Clint Wilder

Publisher:

Harper Collins

Copyright:

2007

ISBN:

333.794

Pages:

295

Price:

Free at the Library, varies on line

Rating:

10

Synopsis:

This book tells about the many oportunities to use AND invest on clean technology from Bio-fuels Green building to Solar and Wind Energy.  

It has 10 chapters telling about different technologies and how you can use them, buy them invest and what a difference they are already making. It even tells what the next Breakthought Opportunities are in each case.

I got the book from the Library to conserve resources but just have to go out and buy a copy to have with me and show others. Just like the library I will leand my copy to anyone who is interested in it.

You can buy a copy from 15 to 22 dollar at amazon or any used book store if it's close to walk to. Please don't drive out and get one.

http://www.amazon.com/gp/offer-listing/006089623X/ref=pd_bbs_sr_olp_1/002-6620565-2968038?ie=UTF8&s=books&qid=1192578832&sr=8-1  

 

Table of contents:

1o very well done chapters

1-Solar Energy

2-Wind Power

3- Bio-fuels and Bio-materials

4- Green building

5- Personal transportation

6- Smart Grid

7- Mobile Technologies

8- Water Filtration

9- Create your own silicon valley

10- Clean-tech Marketing 

Review:

This book covers all the major technologies with good facts. You can learn how to buy and use these technologies as well as invest in them. I leanred many new facts and I have been living green for over a decade.

 

One of the most interesting was PLA. Poly lactic acid, a corn derived material like plastic but much better for the planet. Wal Mart the biggest monster on the planet is starting to use this and it saves over 800,000 gallon of oil derived material per year so far. If we get these giants to see the savings from new choices we all win big time.

 

Each chapter seemed to have new facts and insights I will add to my talks and solar energy class I do as a hobby. This is a first class book worth the time to read and share.  

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